讲座题目：Impactful research. How to (not) do it?（如何做有影响力的研究：经验和教训）

讲座内容摘要：Many management journals nowadays focus on the relevance of research, as researchers have to focus on ‘managerial insights’. In this talk I will discuss my experience in trying to obtain dual, but particularly also societal impact with research. I will focus on how to measure impact, how to (not) formulate research questions and how to find good questions. I will also look back on some less successful projects. I hope my past experience can be an inspiration for others to do relevant research.

主讲人简介：主讲人René De Koster教授是荷兰伊拉斯姆斯大学（Erasmus University Rotterdam）鹿特丹管理学院终身教授，主要研究方向为仓库管理、物料运输、行为运营和可持续物流，研究方法包括实验、实证、和数学模型。De Koster教授在 OR、 POM、JOM、 TS、 EJOR 等顶级学术期刊发表论文 230 余篇，专著 10 余本，被学术界和企业界认为是最具影响力的学者。他担任期刊Operations Research (OR)和Transportation Science (TS)的副主编，Journal of Operations Management (JOM)期刊咨询委员会编辑，同时也是包括OR、JOM、TS、IISE T、IJOPM在内的多个学术期刊的编辑。同时，De Koster教授是Material Handling Forum的创始人之一，担任欧洲物流协会（European Logistics Association）研发董事会成员，德国物流协会（BVL）科学顾问委员会成员以及Stichting Logistica 的会长等多项职务。